Emma is our resident problem-solver and knower of all things, although her official title is Senior Data & Insights Strategist. A true maths whizz and a specialist in Google Analytics and Google Tag Manager, Emma helps our team and our clients to make sense of a wealth of data, fuelling more informed marketing and business decisions.
With over a decade of experience working in the data teams of the country’s top search agencies, Emma creates custom reports and dashboards that integrate with our clients’ internal tools and systems to find ‘one truth’, giving them the information they need to see. With an SEO background, Emma analyses audience and performance data to gather insights which can be fed back into our search strategies, making the client’s investment work harder. After all that data crunching, Emma uses her spare time to draw comics and play Dungeons and Dragons (or in her own words, just “sets things on fire”).
Meet The Rest
Of The Pack.
We’ve built a team of true experts who are not only specialists in their field, but experienced multichannel marketers. Meet the rest of the senior team leading Wolfenden.Find Out More About Our Team