Our Expert Insights.

By Sarah MacLeod
14th October 2024

We’re lucky enough at Wolfenden to work with a big range of clients in the care sector, and as we look to marketing in 2025, we’re evaluating the common challenges in the industry which are causing a major evolution of digital requirements as we set our strategy for the future.

By Tom Corless
7th October 2024

Google is now recognising individuals it identifies as trustworthy and authoritative content creators in a significant development for E-E-A-T. So, how can your business optimise for this?

By Tom Corless
3rd October 2024

With many consumers taking advantage of the season to get a head start on Christmas shopping, getting your SEO strategy Black Friday ready with plenty of notice is absolutely crucial.

By Wolfenden
29th August 2024

There’s always room for improvement with your product page SEO, from nailing the foundations to starting to include video content.

By Emma Barnes
26th July 2024

Many social media websites support automated tagging or dynamic tagging, this guide shows you how to find and use them.

By Emma Barnes
26th July 2024

If you run any sort of paid web advertising, especially paid social, you will want to be able to track how effective your ads are and one way to do this is adding UTM parameters in Google Analytics.

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