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Our Expert Insights.

7 ways to improve content experience for readers

By Wolfenden
29th March 2023

It isn’t enough to simply write words on a page – you need to be able to create engaging content that’s going to engage readers and pull them in.

Everything you need to know about search intent

By Matthew Hutchinson
23rd March 2023

For the most in-depth analysis of search intent, read Google’s latest edition of its Search Quality Evaluator Guidelines – but it’s 176 pages long, so maybe just read this instead.

The importance of creating content once that can be distributed forever

By Wolfenden
14th March 2023

Building a smart content distribution strategy is vital for long-term success, so evergreen content is one of the most important elements of digital marketing.

The Trends That Matter: Exploring the Health & Wellness Sector

By Meghan Burton
7th March 2023

In our latest sector review, we look at which brands are dominating the health and wellness space, and how. Importantly, we look at the trends that companies in this space can capitalise on to increase their market share.

[Video] 30 tips in 30 minutes: How to prepare your digital strategy for economic downturn

By Wolfenden
28th February 2023

If you missed our webinar in January, don’t let the FOMO get to you – grab your notebooks and pens and watch the recording now.

How and why you should develop persona profiles

By Wolfenden
15th February 2023

Whether you have been working for or with a business for five minutes or five years, creating audience personas at any stage within your marketing efforts will always be beneficial.

The Trends That
Matter.

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