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Migrating to Google Analytics 4: A Short Guide for Marketers

By Emma Barnes
24th November 2022

In October 2020, Google Analytics announced a new version called Google Analytics 4 (GA4), so we’ve put together this short guide for marketers looking to accurately migrate their existing web properties over to it.

Google just released a new guide to ranking systems – our key takeaways

By Tom Corless
22nd November 2022

Google has just released a new guide to its ranking systems, whilst a lot of them we already know about in the SEO world – it gives us a useful indication of how Google is working to improve the SERPs. We’ve collated our key takeaways to apply to your own SEO strategy.

My first year as a Digital PR Executive

By Wolfenden
16th November 2022

Next up in our series for National Career Development Month, we’re speaking to James Heaton, our Digital PR Executive, on his first year in the role and in the agency world.

Why content should be your digital marketing priority in 2023

By Daisy Wolfenden
9th November 2022

In this post, Daisy recaps the main points from her recent talk at the Digital Superchats event, detailing how you can reposition content’s role in your digital marketing strategy to improve performance across all channels.

My first year as a marketing executive

By Aislin Ward
8th November 2022

Since November is National Career Development Month we’re talking to team members fresh to the industry – second up is Aislin Ward.

My first year as an SEO Executive

By Wolfenden
3rd November 2022

Throughout National Career Development Month we’ll be reflecting on our incredible collective progression and individual achievements – first up is Matthew Larkin.

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