We work with Quickslide to drive more qualified windows and doors conversions through their website with a cohesive technical and content-led SEO strategy. In a competitive market, the strategy focuses predominantly on high-intent, high-value terms across sliding sash windows, bi-fold doors and patio doors. With an in-depth content strategy, we create articles and guides to support core category pages as well as targeting upper funnel, research-based searches that are prominent in this market. The content strategy fuels the digital PR and outreach plan which supports visibility for key terms by driving authority from relevant, quality publications.
188% increase in brochure downloads.
With a local focus, we’ve created NAP citations to ensure Quickslide shows for local intent searches, driving users to Quickslide’s showroom where possible. Working towards Google’s EAT indicators, we’ve taken steps to improve the user experience on-site by improving site speed, improving internal linking and displaying TrustPilot reviews. With the introduction of FAQ content and structured data, we’ve improved the chances of being visible for long-tail, research-based terms.