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Your last-minute guide to getting your eCommerce brand ready for Black Friday and Cyber Monday

By Daisy Wolfenden
9th November 2023

Black Friday is one of the busiest shopping periods of the year and it’s grown into so much more than just the day. Our expert team has shared their last-minute tips to ensure your digital channels are prepared.

[Video]: What’s the verdict on Performance Max?

By Wolfenden
25th September 2023

Is Google’s Performance Max the miracle that every PPC marketer has been waiting for, or should you remain sceptical?

How can children & baby brands stand out when the sector is declining?

By Dan Pratt
3rd August 2023

With the economic downturn many sectors have suffered as consumers become more deliberate over where they spend their money, but there are still strategies you can use to remain successful.

How external bidding software can limit your Shopping potential

By Matthew Robson
24th July 2023

External bidding software can seem really appealing when putting together a Shopping strategy, but often it’s actually limiting your potential.

What trends are shaping the camping and outdoor holiday sector?

By Dan Pratt
20th June 2023

The camping and outdoor holiday market has grown significantly in recent years, and research shows that even with the return of international travel, camping and outdoor holidays are here to stay.

Sustainability actions and the prospect of What if…?

By Dan Pratt
30th May 2023

I recently took a close look at the sustainability sector and there were some really big lessons I learned. I’ve outlined some of the most pressing and key changes, and started to answer the question “What if the solutions were already in place?”

The Trends That
Matter.

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