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Which AI tools you should be using right now in marketing

By Aislin Ward
10th May 2023

We’ve all had questions and concerns as AI becomes more and more normalised, so our Managing Director Daisy sat down with our resident AI expert, Dan Pratt to chat through all her questions and some of the most common ones we’ve received recently.

[Report] The Trends That Matter: Sustainability.

By Dan Pratt
9th May 2023

In our latest sector report, we look at the challenges and importantly – the opportunities – facing the sustainable ecommerce market.

How to add conversion tracking to (most) paid social media platforms

By Emma Barnes
8th March 2023

Many social media websites support automated tagging or dynamic tagging, this guide shows you how to find and use them.

The Trends That Matter: Exploring the Health & Wellness Sector

By Meghan Burton
7th March 2023

In our latest sector review, we look at which brands are dominating the health and wellness space, and how. Importantly, we look at the trends that companies in this space can capitalise on to increase their market share.

How to add UTM parameters to (most) social media platforms

By Emma Barnes
17th January 2023

If you run any sort of paid web advertising, especially paid social, you will want to be able to track how effective your ads are and one way to do this is adding UTM parameters in Google Analytics.

10 common Google Analytics problems and how to solve them

By Emma Barnes
11th January 2023

If you’ve just installed Google Analytics, or you are working to improve an existing set-up, then you have doubtless had a report that didn’t show your data like you expected. Here are some of the most frequent Google Analytics data collection, processing and reporting errors, as well as how to fix them.

The Trends That
Matter.

Our latest report delves into the challenges and opportunities for brands in the sustainable ecommerce space. Sign up below to receive our latest reports straight to your inbox as soon as they’re published.

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    The Trends That Matter: Sustainability

    Read our Sustainability report.