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Your last-minute guide to getting your eCommerce brand ready for Black Friday and Cyber Monday

By Daisy Wolfenden
9th November 2023

Black Friday is one of the busiest shopping periods of the year and it’s grown into so much more than just the day. Our expert team has shared their last-minute tips to ensure your digital channels are prepared.

Your complete guide to tracking email and phone clicks in Google Analytics with Google Tag Manager

By Emma Barnes
5th October 2023

A step-by-step guide taking you through how to set up phone and email tracking on Universal Analytics and Google Analytics 4.

Browser extensions that make an Analyst’s life easier

By Emma Barnes
10th July 2023

Debugging without extensions is possible, but it can feel a bit like reading The Matrix sometimes, so here are some of my favourite extensions for Google Chrome.

[Video] The essential GA4 functions you should be using

By Aislin Ward
5th July 2023

Did you miss our webinar and now you don’t know what to do with GA4? Don’t worry, we recorded the session – make sure to watch it now!

What trends are shaping the camping and outdoor holiday sector?

By Dan Pratt
20th June 2023

The camping and outdoor holiday market has grown significantly in recent years, and research shows that even with the return of international travel, camping and outdoor holidays are here to stay.

Which AI tools you should be using right now in marketing

By Aislin Ward
10th May 2023

We’ve all had questions and concerns as AI becomes more and more normalised, so our Managing Director Daisy sat down with our resident AI expert, Dan Pratt to chat through all her questions and some of the most common ones we’ve received recently.

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