Our Expert Insights.
The 3 key benefits of social listening for your business
Social listening enables brands to tap into conversations happening online and gain insights into their own customers, as well as the wider industry. In this blog, we explore some of the top 3 benefits of social listening and why it’s integral for any business.
The content refresh: How to do more with less
If you feel you’ve covered the majority of topics within your niche with your content or perhaps you’re seeing a reduction in traffic, have you thought about refreshing your existing content? Beth takes a look at why and how you can refresh old content and the benefits of doing so.
Preparing to be reactive with PR
If the last year has taught us anything, it’s that it’s not enough to only react to news and trends as something occurs. If we want to get ahead of the game to secure coverage, we need to know what’s coming, and respond before it even happens. Aimee gives her top tips for preparing to be reactive.
3 Key Takeaways from The Fashion Network’s ‘How to Maximise ROI with Influencers’ Webinar
What should brands know when choosing the influencers they work with and how can they get the best value from them? Alexandra pulls together our top 3 takeaways from The Fashion Network’s recent influencer event.
Perfecting your festive PPC strategy
By Matthew Palmer Even though we’ve been preparing for our clients’ festive strategies, we can’t quite believe Black Friday and the Christmas holidays are hurtling towards us. In a strange year, we’ve seen more businesses than ever make the move to ecommerce as in-store sales struggle. If you’re