Seasalt Cornwall chooses Wolfenden to build on SEO success

We’re delighted to announce we’re working with clothing retailer, Seasalt Cornwall, to manage their SEO and affiliates accounts, supporting another year of growth for the Cornish brand.

Seasalt Cornwall has seen a significant increase in online traffic and revenue since lockdown first hit in 2020 and its stores across the country were forced to close. The brand, which is celebrating its 40th birthday this year, wants to future proof this online success through SEO and has chosen our team to do just that.

We’ve already begun implementing an organic strategy which focuses on improving Seasalt Cornwall’s online user experience and further expanding its audience reach across the UK.

Central to our strategy is elevating the brand’s awareness through digital PR activity, securing coverage around Seasalt Cornwall’s core brand messages and initiatives.

Tim Ryan, the brand’s Director of Digital, had this to say on appointing our team:

“We’re really pleased to be able to say that our strong digital presence and engagement with our community online meant we were in a good position to face the forced store closures last year. The appointment of Wolfenden is key for us to maintain and build upon the organic online success we saw, as well as helping us to further develop our brand awareness across the UK.

“The strength of Wolfenden’s approach and experience in our sector positions them perfectly for supporting us with this, but importantly for us, the team are a great fit with our own and we’re already enjoying the collaborative working approach.”