Plastic-free trailblazer EcoVibe appoints Wolfenden for online growth

By Felicity Griffiths
27th September 2021

Eco-friendly online retailer EcoVibe, has appointed our expert team to lead its organic search & affiliates strategy, further strengthening the eco brand’s awareness nationwide and helping to build a wider customer base.

EcoVibe, which was founded in 2018, believe that everyday essentials shouldn’t have a damaging effect on our planet. Their mission is to help everyone make small changes so that together we make a big impact. They’re passionate about helping consumers live a more sustainable life, one switch at a time, and counts John Lewis & Partners’ website as one of its major stockists.

Our strategy for the Leeds-headquartered conscious company will focus on widening organic visibility across EcoVibe’s product range through a combination of technical SEO, content marketing and digital PR; as well as increasing the brand’s reach across the user journey through affiliate marketing.

Stacey Skidmore, EcoVibe’s Managing Director, commented on appointing our team: “From the start we were really impressed with Wolfenden’s data-led and transparent approach. We’ve had a brilliant year and our targets for this year are even bigger, so it was important for us that we brought a team on-board who could clearly demonstrate ROI against targets, as well as act as a true support to our own team.

“Wolfenden’s strategy will not only expand our reach but will enable us to better unlock valuable insights from our data, allowing us to better engage with our customers at every stage of their journey with us. We’re really excited about the potential of this partnership.”

Our managing director Daisy Wolfenden shared this sentiment: “What the all-female team behind EcoVibe have achieved in such a short space of time is truly inspiring. Their ambition towards helping consumers make more sustainable choices is matched by our own in supporting them.

“EcoVibe has had an incredibly successful year and looks set for another with more pioneering product launches planned for the months ahead – we can’t wait to help them realise their growth potential by taking their digital marketing activity to the next level.”

About
Felicity

Felicity is Wolfenden's Marketing Director, setting the strategy for our brand, marketing activity and new business.

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